Nov 23, 2024  
2018-2019 Graduate Bulletin 
    
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2018-2019 Graduate Bulletin [ARCHIVED]

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CMG-695 Cross-Media Seminar

(3 cr.)
Repeatable for Credit: Yes
Overview of the graphic communications industry; its size, market segments, profitability and organization. Research and analysis of company annual reports. Strategic planning, management and leadership, industry trends and forecasts, trade organizations, news and other information sources. Impact of technology, global issues, and competing information distribution channels.


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