Mar 26, 2023  
2014-2015 Undergraduate Bulletin 
2014-2015 Undergraduate Bulletin [ARCHIVED]

Golf Enterprise Management, B.S.

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The B.S. in Golf Enterprise Management program provides a comprehensive and challenging academic experience that will prepare graduates who are leaders in the golf business profession. The program will offer a broad exposure to all facets of the business of golf industry through its interdisciplinary curriculum. The program includes exposure to golf industry best practices. Students are immersed in experiential learning through well-defined co-ops and internships.

Upon graduation, students will be able to analyze major trends in the golf industry, including tourism, consumer interests, course ownership and management, and golf retail businesses. Graduates will be able to distinguish the missions of principal national and international associations in the golf industry; understand golf facility operations from perspectives of resort, private, municipal, and daily fees courses; apply business, accounting, and marketing principles to meet management needs of golf enterprises; develop and apply strategies for attracting new customers and retaining existing customers of golf operations; apply the principles of turf management, soil science and environmental science to the layout, design and management of golf courses; and integrate the knowledge and skills obtained in the curriculum through practical experiences in the golf industry.

General Requirements
Bachelor of Science Degree

Total for graduation 120 credits  
General Education 40 credits  
Major Studies 50 credits  
Electives 30 credits  

Program Requirements

General Education

40 Credits

Analytic Reasoning and Natural Sciences (10 credits)

Arts and Humanities (6 credits)

Courses must be from two or more areas including art history, creative arts, foreign language and culture, history, literature, music appreciation, performing arts and philosophy.

Social and Behavioral Sciences (6 credits)

  • Select remaining credits from the approved course list in another area including anthropology, geography, political science, psychology and sociology.

Contemporary Issues (3 credits)

Courses must be selected from the list of approved contemporary issues courses.

Social Responsibility and Ethical Reasoning (3 credits)

Courses/credits must be selected from the list of approved social responsibility and ethical reasoning courses.

Selectives (3 credits)

Courses/credits may be selected from any category to meet the 40-credit requirement.

Program Selectives (30 credits)

Selectives will be guided by advisement to meet your professional goals and objectives. You may elect to take a minor or specialization to fulfill the selective credits. Recommended courses will be in subjects GEM, HT, PM, SRVM, and BIO, or sophomore through senior level courses in Business subjects, INMGT, SPCOM, ECON or FN.

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