Sales & Marketing Minor

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A sales & marketing minor prepares graduates to enter the world of business focused on sales and marketing knowledge. A minor in sales & marketing complements major degree programs across the spectrum. Students will gain sales and marketing knowledge to be successful by giving them an edge over the competition as a selling professional, territory manager, market developer, and many other aspects relating to sales in all industries.

Core (9 credits)

Required courses for The Sales and Marketing Minor

BUMKG-330 Principles of Marketing (3 cr.)
BUMKG-334 Professional Selling and Market Development (3 cr.)
BUMKG-335 Sales Management (3 cr.)

Selectives (9 credits)

Selective courses (choose 3 courses from the following list to equal 9 credits) for The Sales and Marketing Minor.

DES-101 Design Thinking in Society (3 cr.)
or
DES-150 Introduction to Sustainable Design and Development (3 cr.)
or
DES-220 Introduction to 2D Digital Imaging (3 cr.)
BUMGT-235 Management Ethics (3 cr.)
BUMKG-370 Integrated Marketing Communications (3 cr.)
BUMKG-391 Principles of Social Media Marketing Management (3 cr.)
BUMKG-425 Principles of Mobile Marketing (3 cr.)
BUMKG-436 Marketing Management (3 cr.)
BUMKG-479 Marketing Research (3 cr.)
BUMKG-350 Digital Marketing Strategy and Practice (3 cr.)
INMGT-482 Business Analytics (3 cr.)
PSYC-377 Consumer Psychology (3 cr.)
Or other course(s) approved by the minor advisor.

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Sales & Marketing Minor

Core (9 credits)

Selectives (9 credits)