| |
May 04, 2024
|
|
|
|
|
CMG-351 Cross-Media Personalization
3 cr.
Repeatable for Credit: No
Software, systems and processes used to plan and produce personalized and integrated cross-media (Web, print, e-mail, mobile, digital media) marketing/promotion campaigns. Databases, layout issues, dynamic content (text, images, charts and graphs), scripting, automation, variable data digital printing and personalization, through design platforms and web storefront interaction.
Prerequisites: take CMG-251 and ICT-375
Add to Favorites (opens a new window)
|
|
