Apr 29, 2024  
2019-2020 Graduate Bulletin 
    
2019-2020 Graduate Bulletin [ARCHIVED]

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HCA-710 Communications and Marketing in Healthcare


(3 cr.)
Analysis and use of communication strategies to inform and influence individual and community decisions that impact health. Course explores topics such as the social construction of health, social support, literacy, survivorship, social and community issues, risk management, marketing and public relations, health messaging and promotional campaigns, theory application, and identity across contexts.



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